Gotcha! Catchy Headlines Cause Readers to Slow Down, Take a Look
© 2017 Beth Gooch You’ve put the finishing touches on a blog post or an article, but your work isn’t complete until you’ve topped it with a headline that tempts…
How to Create a One Sheet
© 2017 Bethany Jett When I first heard that I had to take a one sheet to a writers conference, I thought, “A one sheet of what?” My book was…
Twitter and Writers—A Match Made in Heaven
© 2016 Edie Melson I remember the first time I ventured onto twitter. It’s an intimidating site, full of unfamiliar terms and strange rules. Beyond that, the more people I…
Like a Horse and Carriage
© 2016 Elece Hollis "A picture is worth ten thousand words," wrote Frederick Barnard. Words and photographs go hand in hand—like a horse and carriage. Photographs can serve as…
Raise Your Book Above the Crowd
© 2015 Sharyn Kopf You’re probably better off if you just don’t think about how many people you compete against when it comes to marketing your novel. We live in…
Solving the Personal Branding Mystery
© 2015 Lisa Greer When I think of this, I think of you. That concept is the essence of personal branding. This current catch phrase in the business world leaves…
I’m Published…Now What?
© 2014 Andrea Merrell Marketing … promotion … social media—what’s a writer to do? When I first started writing, I didn’t consider the complexities of getting published or establishing a…
Get Started Blogging
© 2014 Edie Melson Like many writers, you may want to blog to enhance your career but don’t know how to go about it. Here are tips I give my…
Is Indie for You? Why an Independent Book Publisher Might Be Your Best Route to Publishing Success
© 2013 Eddie Jones For most authors, the route to publishing success begins with a pitch to a large publishing house where most book proposals die in the slush pile.…
Using Food to Create an Appetite for Your Novel
© 2012 Alice J. Wisler "One cannot think well, live well, sleep well, if one has not dined well," wrote Virginia Woolf. That quote grabbed me, and I used it…